To create a world-leading vending machine, that was always connected, easy to install and maintain, and most importantly engaged consumers, ultimately driving an increase in sales. Our client was originally hoping for a mere 25% sales increase during trials as an indicator of success - what we delivered would re-define vending for years to come.
The design process was extremely iterative. Our designers and engineers experimented with a range of designs, from the ordinary to the extraordinary. What they arrived at was a sensible design that felt familiar, elegant and likeable. It also had to set the stage for future designs and features to come, such as touch interactivity and new payment methods.
The electronic design was originally intended to only capture the internal vending controllers. However, the disparity in cost of integrating screen drivers and audio amplification as a stand-alone board led our engineers to embed these features directly in to our own board. This delivered fantastic savings, reduced potential complications (less to go wrong) and delivered a more seamless solution.
The Digital Vend was the first wall-mounted vending machine to support truly dynamic pricing. This was partly a requested feature, and partly a future proofing excercise.
By implementing dynamic pricing, future payment methods would enable a far more sensible pricing strategy to be implemented, rather than relying on clean denominations (eg: £2 or £3, with nothing in between). Clients can create price schedules, and vary pricing based on different criteria:
Our engineers carefully studied and tested existing vending mechanisms and determined that there was a lack of a truly adaptable, versatile and reliable mechanism on the market.
By seeking inspiration from the best machines on the market, they created and patented a unique vending mechanism, enabling clients to adjust machine configurations on demand, and enabling each product column to adjust to a wide range of product sizes.
From the outset Aeguana was aware that the Digital Vend would only be commercially viable if it could compete within the pre-existing marketplace for wall-mounted vending machines. Every action taken was focused on simplification: manufacturing, assembly, maintenance. It had to be stunningly simple.
|Mechanical||Streamlining manufacturing processes, minimising components|
|Electronics||Consolidation of PCBs, On-board media management, Strategic Component Selection|
|Sourced Components||Using trusted global partners, selecting standardised components|
|Assembly||Automating testing (electrical & software), minimising components|
The Digital Vend solves real world problems, delivering true value. View some of our key results below.
Minimum increase in like-for-like sales during trials with nationwide operators
Reduction in retail price, compared to next best alternative on the market globally
Reduction in service visits by providing in-field business intelligence